Shaadi show again SEP 18:
In six years of exhibiting bridal couture, Bridal Asia CEO Diivyaa
Gurwaara has learnt an important lesson — never compromise on quality
and be consistent with whatever you do. “I have also learnt that while
the stalwarts are there, a lot of young talent is waiting to be
tapped. This is the reason the first of my shows is focussed on
emerging talents,” she says.
Bridal Asia 2004 (21-27 September, the Taj Palace) will bring together
a melange of bridal apparel, jewellery accessories from across the
continent catering to the bride-to-be’s every need. Among the well
known designers who will showcase their bridal creations are Ritu
Kumar, Arjun Khanna, Krishna Mehta, Sabyasachi and Anamika Khanna.
Among the new talent will be Priti Meshram Kapoor who likes to mix her
hand and machine embroidery to create flawless designs (it also makes
her designs somewhat more affordable).
There
is also Elisha W, who describes her
look as ‘City Chic’ (her saris with off beat fringes and jewel
embellishments will be showcased) Ritika Bhasin (with her patchwork
and mirrorwork) and Tanya Soni, the young NIFT graduate with her 18
carat jewellery collection (she believes in designing ornaments that
can be worn daily).
Veterans to Bridal Asia, designers like Faiza Samee, Nilofer Shahid
and Shehla with their flamboyant creations will represent Pakistan
while first timer Raishma will showcase her designs for the first
time.
Similar events have been held in Delhi in the past; however, Gurwaara
points out that Bridal Asia stands out because designers have been
selected with great care for their talent. She maintains there is
always room for more since the market for weddings is growing. “We
started when the industry was in its nascent stage, now it’s a full
fledged industry — from card making to packing gifts — each is like
a tiny little business on its own,” says Gurwaara.
Great rush Mumbai, Sep 17:AND the wedding season begins as soon as Ensemble says so. The classy fashion store
hosted The Great Indian Wedding Collection preview, with two of its
designers showcasing an outfit from their lines. Anamika Khanna and
Arjun Khanna (not related to each other) presented a women’s wear and
a men’s wear outfit each. While bridal and trousseau clothes from
Tarun Tahiliani, Monisha Jaising, Malini Ramani, Sabyasachi Mukherjee
and the like, were up on the racks.
Socialites Prerana Goel, Kahkashan Patel, Amrita Kilachand, Neelam
Kothari and (a bride-to-be soon) Schauna Chauhan were picking up
clothes as if they were for free.
SEP 18:
In six years of exhibiting bridal couture, Bridal Asia CEO Diivyaa
Gurwaara has learnt an important lesson — never compromise on quality
and be consistent with whatever you do. “I have also learnt that while
the stalwarts are there, a lot of young talent is waiting to be
tapped. This is the reason the first of my shows is focussed on
emerging talents,” she says.
There
is also Elisha W, who describes her
look as ‘City Chic’ (her saris with off beat fringes and jewel
embellishments will be showcased) Ritika Bhasin (with her patchwork
and mirrorwork) and Tanya Soni, the young NIFT graduate with her 18
carat jewellery collection (she believes in designing ornaments that
can be worn daily).
Mumbai, Sep 17:AND the wedding season begins as soon as Ensemble says so. The classy fashion store
hosted The Great Indian Wedding Collection preview, with two of its
designers showcasing an outfit from their lines. Anamika Khanna and
Arjun Khanna (not related to each other) presented a women’s wear and
a men’s wear outfit each. While bridal and trousseau clothes from
Tarun Tahiliani, Monisha Jaising, Malini Ramani, Sabyasachi Mukherjee
and the like, were up on the racks.
