The message has been communicated in a poster titled "A gift from heart to her head…!"

The TAO poster has been issued on the eve of Valentine's Day. "Beauty is what a lover cherishes but an unprotected head in case of an accident may create permanent scars on one's face apart from even taking life ," says president of TAO.

"Love seeks long life for the cupid-struck and helmets can help lovers life a long and injury-free life, he adds.

Interestingly, pollution and SPMs spoil skin but helmet can prevent this. Why a lover will not like to preserve the glow of his beloved's skin and hair, feel lovers.

Love is not dependence, a burden which an incapacitated woman can become because of injuries. To stay afloat in modern competitive life a woman requires protective gears and most importantly for head."

TAO has urged women, who use helmets even while riding pillion, to come forward to promote the cause and become ambassadors of the organization.